The very beautiful @kasiastelmach fashion shoot fo

The very beautiful @kasiastelmach fashion shoot for @nakedbuddha – their closing down for renovation clearance sale $$$ starts today. 👡👗👛🛒💰💃
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#modeling #fashionista #beach #fashionmodel #dresses #shoes #beachday #shoesaddict #model #sydneyigers #sydneyfashion #shoplocal #sale #modelphotography #sydneyfolk #shopsmall #sydneylocal #sydneylife #shop #dress #shoestagram #beachlife #fashiongirl #sydney #fashionshow #sydneystyle #fashion #beachwear #sales #fashionpost

Location: NB Fashion & Gifts – The Naked Buddha Shop

Link: Visit Scott Maxworthy Photography Instagram

Summer Fashion Photoshoots, #LoveJobs, TFP and #Socialmedia Marketing

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Summer Fashion Photoshoots, #LoveJobs, TFP and #Socialmedia Marketing

Wednesday before the shoot

Yep, I’d much rather shoot these shots in Bali or on some island in Pacific or Maldives but it’s not to be . Time and budget limits (ie TFP) means our Fashion photo-shoot location will be at our local Sydney beaches of Cronulla or Sans Souci (not that that’s always a  bad thing).

The client  is Naked Buddha Fashion , my partner Kim’s fashion shop at Ramsgate.  The shoot is  one of those #LoveJobs that will give Kim some new shots, me a chance to experiment with some new photography techniques and a TFP arrangement with the model to get new shots for her portfolio.

My model today is the lovely Elise, cheerleader and dancer from the Cronulla Sharks Mermaids.

In a nutshell this shoot should be a WIN WIN WIN for all involved.

The key, like all deals, is making sure all parties understand What’s In It For Them.

Saturday morning

Problem – It’s cold and windy outside – do we cancel? If we do it will be weeks before I get another chance to shoot.

Solution – I’ve been wanting to experiment more with our green screen and compositing images  – we should be able to shoot in the studio, edit out the screen and drop in a beach background.

Fashion photography on location in the studio
Fashion photography on location in the studio

I think the end result achieves the primary objectives.  That is

  • Creating higher level quality social content for the client
  • Model portfolio photos
  • Testing new lighting setups and composite photography techniques
  • Testing social media marketing and whether it increases traffic and sales.

Technical

Shooting for web (low resolution) and using the 5D (push ISO very hard) means I can use fixed lights (lower lumins)

  • 1 x Florescent strip lights either side (natural white) with light diffuser sheets
  • 1 x LED video lights both sides to light up legs

The aim of the lighting to replicate the summer sun but also enough cross fill that it’s not too harsh.

Any questions just ask?

Fashion Setting

Ash, our model, who’d I used for a promo event the week before was a bit hungover – you get that with the big gigs (joke). 

This was my first real fashion shoot – it was for my partners online fashion and gift shop called The Naked Buddha at Ramsgate Beach, Sydney Australia.

In setting the scene it’s important to match the fashion to the environment, so that it compliments the fashion, the image and helps tell the story.  For an example a studio shot would look pretty boring for casual beach wear.

Here’s a link for http://www.ehow.com/how_2083608_dress-family-portrait.html I’ve just sent to a client – I’ll have to write up my own later.

Naked Buddha Summer Range