The Essence of Uniqueness – Finding Your Own Style

My partner has headed off overseas for a couple of weeks – that means I can setup my temporary studio and be shooting and editing from 7AM to the wee hours of the morning.

The main objective is to get better at my lighting management; talent direction and post production composite creations.

The work I’m most inspired by right now are Commercial Photographers Dave Hill and Joel Grimes – they have this combination of creative design; technical lighting and Photoshop wizardry of stunning desaturated but high contrast images that I really love.

But, you can’t copy – the thing is you need to develop are your own skills and style and THEN see if there is market demand for that look.

It’s a conumdrum – do your create then market or market a look?  Where’s the opportunity?  Joel Grimes gave a great interview of his success – in essense – we are ALL unique – what you’ve got to do is take that uniqueness to develop your style.

From a business point of view I’ve been trying different styles to see where the market is – from landscapes (no money in that) to actor headshots, lingerie and fine art.  Below are some of the shots so far this week

 

Modelling shot – Tessa

Tessa - PortraitPhoto by Scott Maxworthymaxymedia

 Experimenting with tones.

TessaPhoto by Scott Maxworthymaxymedia

 

TessaPhoto by Scott Maxworthymaxymedia

 

Getting more artistic – I’m liking these shots

Behind the MaskPhoto by Scott Maxworthymaxymedia

Liar BirdPhoto by Scott Maxworthymaxymedia

Shooting some high constrast black and whites – for the fashion market – the shots are OK but they don’t grab me.
ExposedPhoto by Scott Maxworthymaxymedia

I think this shot is pretty clich’d and would be in my stock shot bag if I was to focus attention on bodiour and lingerie photography. 

TakenPhoto by Scott Maxworthymaxymedia



 

 

Attention is Scarce (3/52)

You’ve only one chance to make a first impression – that first 15 seconds is where someone makes a Blink of a decision on whether they want to buy.

In a highly fragmented rich information world viewer attention is scarce and valuable.

A young couple window walking along a subway station

We’ve changed the RSS feeds into Facebook and Twitter to now come from these posts and will test different publishing schedules do see which times generate the most amount of activity.