The Power of You to Create, Comment and Share


You see the world through unique eyes – sometime minor differences and other times profound.

Your social media profile a crafted persona – your unique eyes and thoughts shared, liked, commented, reposted and re-tweeted.

Your persona your brand – the power to influence.

Does your brand and post connect? – what helps your message spread?

It’s all about you, your expertise and what you say and do.

How will you be known?

The power of you to Create, Comment and Share

The Power of You
The Power of You

I’ve just read Neil Patel’s latest blog post on tips to increase effectiveness so we put it to a quick test.

This post probably would probably sits better on my digital media blog 

Love to know your thoughts?


Daughters of the Northern Coast


The purpose of this post is about exploring how to build an image to tell a story.

We’ve all heard the expression “a picture tells a thousand words” – it’s actually an average 83 (that I read in some research somewhere) but the number doesn’t really matter.  The facts are most of us are primarily visual and some pics communicate more effectively than others, that there are photos that speak millions and others little.

Ideally as a photographer you want to get as much as possible shot in the camera so to cut down post production time but that is not always possible or practical.

Below is a photo composite of three different photos – our model, the landscape and the old car.  On their own each image is OK but not a thousand words worth –  the elements joined to create a story that hopefully resonates with your audience and worth much more.

  • The model shot in a green screen studio in Sydney,
  • The car located on the highway near Sawtell on the North Coast and
  • The background landscape around Boorowa  NSW.

There is a caveat – the time to create a composite image is about ten fold  –

With every piece of communication you need to ask what message do you want to convey?

James Reyne is playing at our local club in a few weeks time -as teenagers during the 80’s we grew up listening, dancing and singing to Aussie Crawl on our surf trips up to the Northern Coast of NSW.  Sons of Beaches and Daughters of the Northern Coast.  Music an inspiration.

Sunset Over a Golden Sea Sunset Over a Golden Sea Photo by Scott Maxworthy maxymedia

We were down at Boorowa in mid south west NSW yesterday to do some filming for Ottoboca (my foodie project) with the Sam’s from Sam’s Paddock Butcher – simply beautiful tasting, high quality, pasture fed Angus beef.

This pic yet another example of the stunning beauty of our country – the late afternoon sun creeping through the clouds and washing the fields, gum trees and an old abandoned building (look closely) in golden light.

Boys toys

A Day In The Studio

Photoshoot – NB Fashion & Gifts – The Naked Buddha Shop


Afternoon in the studio editing new #nakedbuddha #spring #fashion range – makes we want to jump on a plane back to beautiful #Bali . #model #sydney #shopping #travel

at NB Fashion & Gifts – The Naked Buddha Shop